From today's Australian:
'TOURISM Queensland has massively outstripped the performance of Tourism Australia's $40million sponsorship of Baz Lurhman's movie Australia, despite being run on a budget of just $1.7m, according to the chairman of Tourism Queensland.
The Best Job in the World advertising campaign set a new record at the Cannes International Advertising Festival last week when it took an unprecedented three Grand Prixs for public relations, direct advertising and cyber websites. .. More on Tourism Queensland award win
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